Stand out strategies and creative executions that fuse new customers to your brand and develop deeper, lasting relationships.
At BrandReactr, our passion is digging deep into your brand, its market, competitors and target audience to define an unassailable strategy for growth, expressed through creative executions that capture the hearts and minds of your customers.
At the very core of our process is running facilitated brand strategy workshops for leadership teams to drill down and hone their brand’s vision, values and purpose. We guide you on a journey to define your brand’s unique story, positioning, voice and image, arriving at a destination where everyone has absolute clarity and is aligned and excited about the way forward.
We use those strategies to generate creative executions that captivate the hearts and minds of your customers, building lasting emotional connections across every possible touch point, from brand identity and collateral to advertising, activations, social media, websites and more.
The end result?
More customers, more revenue and a brand fortress that stands out above the crowd.
What’s your brand’s story?
You have a business strategy, but do you have a strategy for your brand?
Does your brand stand out and apart from its competition?
What’s your vision for your brand? Its core reasons for being? Its values?
Do customers truly connect with and love your brand?
Do you and your staff speak about your brand in the same way, with the same clear vision, with the same passion?
Is your brand image, personality and voice consistent across all marketing and communications?
If you’re having doubts about any of the above, it’s time we had a chat.
Get to know us
We’d love to know more about you and your brand and make a meaningful connection, so we’ll give you a 30 minutes of our time if you’ll give us yours.
It’s your opportunity to hear first hand how we think, how we work and how well we get along before jumping into a relationship. More importantly, it’s also your opportunity to get some independent, expert strategic thinking for nix.
There’s nothing to lose, everything to gain.
Check your brand’s health with a brand audit
This is the perfect chance to get an experienced, objective view of your brand’s performance and at the same time experience how we think, how we work and how we work together.
In a brand audit we conduct an independent assessment of where your brand really stands, measured against your brand, mission, vision and position.
We’ll dive deep into how your customers and non-customers view and talk about your brand; where you really stand against your competitors; and where the alignments and misalignments are in your marketing communications. We’ll also make recommendations on how your brand can be fortified to increase customer loyalty and lifetime value.
Give your brand a full physical with a brand strategy workshop
How long has it been since you and your leadership team stepped away from the business for a day or so to focus on the brand?
You’ve thought and talked long and hard about your business mission, vision and values. You’ve researched the market and your competitors endlessly, set goals, targets, KPI’s and more.
But what about your brand?
What are its guiding principles – its North star – its mission, vision and values?
Does it hold a truly unique position in the marketplace? Or is it just one of the crowd?
What’s its brand personality? How does it look, speak and act in front its target audience? Does it do it consistently and with authenticity? Does it resonate with them on an emotional level?
And speaking of target audience, how much do you really know about them? Their wants and needs, their dreams, their pain points? How can your brand be a part of their lives and make it better?
The answers to all these questions and more are probed, discussed and ultimately revealed in our brand strategy workshops.